This website uses Google Analytics, Quantcast, and a Scorecard Research Beacon.
Quantcast is an analytics company that Tumblr Inc. has partnered with to understand and analyze the audiences that visit Tumblr sites. The company claims to only collect “anonymous” data, though such claims cannot be guaranteed by this website operator, nor is the raw or processed data available to this operator. Instead, information is made available to Tumblr Inc. and others who have partnered with Quantcast to access or receive this information.
Scorecard is a market research company the asserts it only collects “anonymous” data, and has a data retention period of 3-6 months. Data sharing agreements are not disclosed, though Tumblr Inc. presumable receives some intelligence from these beacons. The website operator does not receive raw or processed information; the Beacon is set exclusively by Tumblr Inc.